Tech companies:
Meet your modern marketing mentor

daXai: a simple way for tech marketers to market more effectively.

Become a modern marketer. Get access to tools, templates, wizards, and marketing experts. Make the shift to thought leadership and storytelling to better engage your audience.

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Modern marketing. Made-to-order.

daXai helps tech companies like you modernize your marketing, upskill your entire team, and achieve your position as a thought leader.

Templates

Simplify and streamline your content development with templates that take you on a best practices journey. Engage your readers. Expert, on-demand instructional video guidance included.

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Wizards

Take an interactive and guided approach to content creation and campaign execution. Save time with built-in dashboards and ready-for-collaboration capabilities.

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Marketing mastery

Mentorship has never been so multimodal. Videos on-demand, live webinars, special guest speakers, industry and persona research – yeah, we don’t call it “modern marketing” for nothing.

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Why do I need daXai?

Because you’re a marketing team that wants to:

Improve productivity with the implementation of thought-leadership marketing assets and campaigns that harness the true value of storytelling.

Mentor your team members – in-house, interns, and freelancers – with expert guidance that empowers them to pump out ready-to-implement assets in record time.

Get measurable results with step-by-step instructions on how to launch, track, and report on the performance of your expertly designed marketing campaigns.

Because you’re a partner marketing team that wants to:

Enable your partners to become modern marketers with best practices and advanced strategies for supercharging your brand and solution messaging.

Scale out and use MDF funds more effectively to gain greater insight into and influence on your through-partner marketing efforts.

Accelerate time-to-value by helping your partners get ahead of their competition and go to market faster with true thought leadership campaigns.

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Always on. Always available.
Always free.

Preparation isn’t just key. It’s the gateway to the podium. Take the heavy lift out of your Award Preparation with a daXai Awards membership. You’ll have everything you need to write a submission that’s destined to make the judges stop in their tracks and say, “Wowza.”

Try daXai Awards today – or tomorrow. It’s free forever.

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“Mercer-MacKay built our business desk so that we can drive global scale-out marketing support across NetApp, Microsoft and the Microsoft partner eco-system. We believe this next evolution of self-service automation has the ability to have a massive impact on our ‘through-partner’ marketing and sales motions.”

Adam Carroll, Sr. Product Marketing Manager, NetApp

“We have used the templates and processes from Mercer-MacKay many times throughout the years. daXai is a great compilation of best practice, current thinking and the hand-holding we need to market more effectively.”

Peter Mackenzie, VP, Business Development, Cognizant Microsoft Business Group

“As one of Canada’s most successful technology start-ups, we have limited marketing resources and experience. The Mercer-MacKay new SaaS marketing portal, daXai, is exactly what we need, augmenting our own internal team with templates, processes, training and access to experts.”

Craig McLellan, Founder and CEO, ThinkOn

See daXai. See daXai run.

This is a demo video. It walks you through the modern marketing solution called daXai. Once the video ends, you can (a) sign up and get started (b) request a 1:1 call. (Notice the lack of over-the-top marketing hype? Good. We hate that stuff.)

See daXai. See daXai run.

This is a demo video. It walks you through the modern marketing solution called daXai. Once the video ends, you can (a) sign up and get started (b) request a 1:1 call. (Notice the lack of over-the-top marketing hype? Good. We hate that stuff.)